Debunking Organ Donation Myths
A project to create a set of 3 imaginary advertisements to promote organ donation. This work uses dark humor paired with lighthearted illustrations to debunk myths about organ donation.
Through research we found that most potential organ donors are often swayed by false information spread in pop culture. To counteract this finding we targeted these posts to be used on instagram to spread to a younger, tech savvy audience thought the viral nature of humor and meme culture.
